The best brands
Discover the brands that set trends and deliver what matters most: comfort, style, and great value.
You can take the gear out of LA...
but you can't take the LA out of the gear.
Now recognized as one of the world's most iconic brands, LA Gear was first launched in 1983 on the legendary Melrose Avenue, achieving immediate success with its trend-driven footwear line. For nearly 40 years, LA Gear has blended creative design, quality, and comfort.
Comfort at any cost
Our mission for Comfort Plus is to democratize comfort footwear for all. All Comfort Plus shoes feature best-in-class comfort enhancements at an accessible price. Comfort Plus shoes offer thoughtful, innovative technologies to promote wellness for all of life's activities.
Effortless Elegance for Everyday Wear
Lower East Side is the perfect brand for women seeking stylish, comfortable flats and ballet shoes designed for everyday life. Its collection blends classic design, modern finishes, and lightweight materials that adapt seamlessly to any routine—from the office to casual occasions.
Performance meets casual style in these value driven sneakers.
Quality, style and value for the everyday athlete. Cross Trekkers provides entry point value for activity on the go and fashionable performance styling.
¡School 2 play!
From the classroom to the slides, Smart Fit provides comfort during the school day and durability for playtime at the park. Founded in 1996, parents trust Smart Fit to deliver stylish footwear built for everyday adventure. Smartly crafted to fit growing children's feet and priced to fit.
Other Brands
Explore the products that each Payless brand has for you.
